A certain investor in the lawn care and landscaping Vilonia Arkansas, says he is greatly motivated by whatever he is witnessing in as far as consumer engagement on the internet is concerned. “Businesses here have realized remarkable upswing in online sales. The law care and landscaping industry therefore is supposed to have a comprehensive understanding of the trends before making change preparations and adapting to some if not all of the existing new technological innovations and ideas,” he affirms. Nonetheless, it should not be forgotten that the same world of online business comes along with its own set of dangers, inclusive of the risk of ‘commoditization’ of lam care services through the promotion of lowest pricing. Lawn care and landscaping firms are expected to come up with strategies of having consumers effectively comprehend the value and quality of services provided on the online platform. It is however quite unfortunate that to many, this could be a big problem. It is very difficult to build on a trusting and fruitful relationship when it is done via the internet. In the same way, another expert identifies both the downside and upside of the so called digital world. According to him, “There is need for successful operators in this industry and age to be very knowledgeable in the field of electronics. This is because a huge impact is being created by social media on every aspect of the marketplace.
Undoubtedly, it is through the internet and technological innovations that the lawn care and landscaping service industry has been able to expand its promotion efforts past door hangers and direct mail. In fact, the website has made it possible for the firms in this industry to successfully offer huge proportions of educational and corporation details to the info-hungry consumers. Aside from a relatively slow rate of expansion, the sector has continued to be targeted by regulations that could potentially hamper the business. Each competent firm executives interviewed by a survey firm on the success of lawn care business had placed this at the top of their primary concerns. One of the executives was very unhappy with this and firmly said, “At the moment, states and municipalities are putting up burdensome regulations on the lawn care and landscaping firms on the basis of entirely untrue excuses and emotional reasoning. This is completely unacceptable because it seriously drags the industry back a great deal.”